Top 5 Beauty Retail Apps on Android in Bulgaria for Q3 2023

In the third quarter of 2023, the top five beauty retail apps in Bulgaria on the Android platform showcased varied performance trends in terms of weekly downloads and active users. Below is an overview of these trends, with data sourced from Sensor Tower. For more detailed insights, you can visit Sensor Tower.

Notino: perfumes and cosmetics saw a fluctuating trend in weekly downloads, peaking at around 1.2K in mid-September. The app's weekly active users were relatively stable, ranging from 3.6K to 5.3K throughout the quarter, with a noticeable increase in the week of September 11.

CHARLOTTE TILBURY experienced a modest but steady increase in weekly downloads, reaching up to 117 in early September. Its weekly active users also grew gradually, starting at 55 and peaking at 105 by mid-September.

BEAUTY BAY had a more erratic download pattern, with numbers ranging from single digits to a high of 42 in early July. Active users showed more consistency, generally hovering between 79 and 156 throughout the quarter.

Scentbird Monthly Perfume Box maintained a very steady download rate, averaging around 7-12 downloads per week. Unfortunately, data for active users was not available for this app.

Perfumerías DRUNI had a slight uptick in downloads towards the end of the quarter, with a peak of 17 in mid-August. Active users for this app remained consistent, fluctuating between 67 and 87.

These performance trends highlight the dynamic nature of the beauty retail app market in Bulgaria. For a deeper dive into these metrics and more, visit Sensor Tower for comprehensive insights.